Faraday Blog
Macallan Atkins

Macallan Atkins

Articles by Macallan Atkins, Account Executive at Faraday

The DTC movement, AI, and snowshoes

The DTC movement, AI, and snowshoes

We took some time to talk about emerging trends in the consumer landscape and get some much-needed exercise in the Green Mountains of Vermont.

Predictive marketing Jan 23, 2019 | Macallan Atkins

Faraday

Solutions
  • Customer Insights Understand your customers
  • Customer Acquisition Acquire the right customers
  • Customer Engagement Expand your customer LTV
  • Personalization at Scale Personalize every experience
  • Location Intelligence Uncover lucrative locations
Customers
  • Direct-to-consumer Brand innovators
  • Financial services Banks, CUs, fintechs
  • Home services Energy, security, & more
  • Mobility Automotive & future tech
Platform
  • Overview End-to-end AI
  • Reach Predictive targeting
  • Inform Real-time scoring
  • Monitor Customer scoring
  • Optimize Automated AI pipeline
  • Integrations & API 260+ connected services
  • Privacy policy
Company
  • Overview Who we are
  • Resources Case studies and more
  • Partners Become a partner
  • Privacy What we believe in
  • Our focus Committed to B2C
  • Careers Join the team
  • Contact How to get in touch
  • Do Not Sell My Info