Faraday Blog

Patrick Doherty

How Sealed scaled lead scoring and personalization with Faraday

How Sealed scaled lead scoring and personalization with Faraday

Using Faraday’s dynamic lead scores, Sealed was able to pre-qualify a new segment of leads that was previously not working, leading to a 5% increase in leads that marketing can deliver to sales.

Customer spotlights Sep 20, 2022 | Patrick Doherty
August 2022 product updates: Outcomes, Pipelines, Connections, Cohorts

August 2022 product updates: Outcomes, Pipelines, Connections, Cohorts

Introducing four major updates that empower users to build and deploy their own predictions in the Faraday platform—no data science degree required.

News Aug 8, 2022 | Patrick Doherty
Facebook audience targeting strategies: 3 key takeaways

Facebook audience targeting strategies: 3 key takeaways

Many direct-to-consumer brands might not have brick-and-mortar locations anymore — the modern landlord is Facebook.

Predictive marketing Oct 25, 2021 | Patrick Doherty

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