Today we're thrilled to announce the launch of our agency partnership program, empowering more brands to grow faster and get closer to their customers with responsible data and ethical AI. The program is meant to better position agencies to capture a portion of the $20 billion in spend on AI expected by 2026 in retail.
This new offering enables agencies to leverage AI to accelerate growth and optimize their paid social and search services through an exclusive partnership with Faraday. Agency Partners receive resources to support their marketing and business growth efforts, pricing built for agency-client collaboration, and the opportunity to mutually grow business. Qualified agencies can get started for free.
Over the last year, we've worked with dozens of agencies in the U.S. to refine the program, which focuses heavily on digital ad spend optimization and cross-channel personalization.
“Having worked with a handful of our brand clients’ agencies over the years, we began seeing a clear need for a program dedicated to supporting agencies. We’re pleased to have collaborated with some of the most innovative teams in the space to develop a true win-win partnership program.” — Michelle Cote, GM Product Strategy and Partnerships
As digital transformation accelerates across industries and concerns around the deprecation of third-party cookies continue to grow, brands are turning to agencies for support and guidance through the next evolution of commerce.
“We’re able to provide agencies with a cookieless solution to quickly implement predictive advertising, personalization, and customer engagement strategies on behalf of their brand clients.” — Robbie Adler, Co-Founder and Chief Strategy Officer
The Faraday team works closely with agencies in the program to provide tailored support to define, drive and increase business results for their B2C clients. This holistic effort ensures that Agency Partners have first access to resources including:
- In-depth workshops on platform and industry developments
- Dedicated account management from data science experts with agency backgrounds
- Collateral and training to promote, sell and scale their AI-powered paid social and search services
Ready to leverage the world's leading prediction cloud to improve paid media performance, win more clients, and earn revenue share? Apply to be a Faraday Agency Partner today!