
Using spatial aggregation and consumer predictions to analyze markets
A fundamental part of location intelligence, spatial aggregation combines individuals into groups and generalizes information about them.
Articles related to geotargeting from the team that helps B2C companies build and defend revenue with AI.
A fundamental part of location intelligence, spatial aggregation combines individuals into groups and generalizes information about them.
Location is a pivotal component of an effective omnichannel strategy — the challenge is identifying where your investments will yield the greatest returns for your business. Location intelligence refers to a suite of geospatial analysis techniques enhanced with predictive customer insights.