# On demand movie subscriber likelihood

Modeled likelihood that the household streams movies through paid services (e.g., Netflix, Hulu) at least three times per week.

- API name: `on_demand_movie_subscriber_likelihood`
- Category: Lifestyle
- Type · unit: Integer · rank
- Individuals with a value: 257.6M (100.0%)
- Latest collection: Jun 1, 2026, refreshed every two months
- How values combine: Read from a single source field.
- Middle 50% of values: 26 to 74 rank

## Links

- [Catalog page](/catalog/v2/on_demand_movie_subscriber_likelihood)
- [Published statistics (JSON)](https://static.faraday.ai/figv2/on_demand_movie_subscriber_likelihood.json)
- [API reference](/docs/reference/getattribute)