# Price sensitive cable cord cutter likelihood

Ranks an individual's likelihood to cut cable service because of price, modeled based on whether the household not have cable TV, satellite TV, nor fiber optic TV, and use any of free streaming services, paid streaming subscription, antenna, IPTV, other free service, other paid service for accessing shows and/or movies, and don't use cable TV, satellite TV, or fiber optic TV because they are too expensive or the prices kept increasing.

- API name: `price_sensitive_cable_cord_cutter_likelihood`
- Category: Lifestyle
- Type · unit: Integer · rank
- Individuals with a value: 257.6M (100.0%)
- Latest collection: Jun 1, 2026, refreshed every two months
- How values combine: Read from a single source field.
- Middle 50% of values: 29 to 77 rank

## Links

- [Catalog page](/catalog/v2/price_sensitive_cable_cord_cutter_likelihood)
- [Published statistics (JSON)](https://static.faraday.ai/figv2/price_sensitive_cable_cord_cutter_likelihood.json)
- [API reference](/docs/reference/getattribute)