# Store gift card purchaser likelihood

Ranks an individual's likelihood to purchase store gift cards, modeled based on whether the household purchased six or more store gift cards in the past 12 months.

- API name: `store_gift_card_purchaser_likelihood`
- Category: Lifestyle
- Type · unit: Integer · rank
- Individuals with a value: 257.6M (100.0%)
- Latest collection: Jun 1, 2026, refreshed every two months
- How values combine: Read from a single source field.
- Middle 50% of values: 27 to 73 rank
- Derivations:
  - Modeled — the attribute is calculated using an algorithm that takes known records as input.

## Links

- [Catalog page](/catalog/v2/store_gift_card_purchaser_likelihood)
- [Published statistics (JSON)](https://static.faraday.ai/figv2/store_gift_card_purchaser_likelihood.json)
- [API reference](/docs/reference/getattribute)
