Customer Insight Discovery | Solutions

Know your customers like never before

Faraday lets you understand your customers as real people — beyond clicks and transactions — to help you make smarter strategic decisions and deliver more relevant experiences throughout every customer’s journey.

Put powerful insights to work for your team

Faraday automates the hardest parts of data science, letting your team focus on actually using insights to better align your brand with your most valuable customers.

• Discover what makes your best customers unique

  What could you learn about your customers by comparing them to each other, their neighbors, the greater population? With hundreds of attributes and a data science team at your side, you might be surprised.

• Detect important changes in your customer base

  How would you adapt your marketing mix to further engage HLTV cohorts? With dozens of visualizations, you can easily monitor how your customer base evolves over time — from persona distribution to AOV and more.

• Run smarter experiments, find out what’s working and why

  Turn your insights into action, test your hypotheses, and monitor their impacts every day. With known-identity attribution, you can confidently determine which efforts are working, and which ones need attention.

Think it could be a fit?