Join us for a
On-demand virtual summit
Personalization, personas, & the pandemic
Teresa Salamone, Customer Insights Analyst, Interior Define Daphne Chow, Digital Analytics Manager, Boll & Branch Robbie Adler, Co-founder and Chief Strategy Officer, Faraday
Interior Define and Boll & Branch discuss their strategies for customer segmentation, personalization at scale, and how their dominant personas have shifted over the course of the pandemic.
AI and digital transformation strategies in marketing
Kelly Hellickson, President & CXO, EmpowerFi Jon Torrey, Director of Digital Marketing, Searchlight Advertising Robbie Adler, Co-founder and Chief Strategy Officer, Faraday
In the second session of our personalization bootcamp, agencies EmpowerFi and Searchlight Advertising discuss how AI is involved in their respective markets' digital transformation, and how personalization plays a role.
Choosing a machine learning platform for predictive personalization
Steven Gmelin, VP of Digital Sales & Strategy, ALOHA Robbie Adler, Co-founder and Chief Strategy Officer, Faraday
Catch ALOHA discussing how they approached choosing a machine learning platform for the end goal of predictive personalization, from deferring the decision to adopting a platform.