Listrak + Faraday
About Listrak
Listrak is a marketing automation platform for retailers, enabling 1,000+ brands to deploy powerful omnichannel marketing strategies at scale and unlock valuable customer insights.
How we work together
Faraday and Listrak seamlessly integrate to help you run even smarter marketing workflows with next-level predictive capabilities. We automatically enrich and score your contacts, delivering AI-driven predictions right back into your account.
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Personalization
Faraday identifies personas within your customer base and pushes them to Listrak, letting you curate messaging and creative that resonate with each individual at every touchpoint.
Learn more: Personalization with Faraday
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Real-time lead scoring
Prioritize your leads and deliver more relevant communications faster. Faraday can enrich and score new contacts via API, pushing predictions to Listrak in real time.
Learn more: Real-time scoring with Faraday
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Lifetime value predictions
Further engage customers who have more to spend with you. Faraday predicts every customer’s lifetime value and flags those who haven’t reached their full potential.
Learn more: Maximizing CLV with Faraday
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Strategic discounting and promotions
Use Faraday models to predict customer lifetime value (CLV), as well as identify which customers are likely to respond positively to discounts or promotions.
Learn more: Maximizing CLV with Faraday
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Churn prevention
Use churn scores to proactively re-engage risky customers with appropriate offers and discounts. Faraday regularly re-scores your customers and flags new churn-risks in Listrak.
Learn more: Scheduled evaluation
Ready to get started?