Overview

Pinpoint the best locations for your next store.

Faraday makes it easy to aggregate consumer predictions to help you find dense populations of likely buyers.

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How does prediction work?You're invited to take a look under the hood.

Faraday Prediction Cloud

How it works

  1. Identify your area of interest

    Pick a geographic location to target and use Faraday's personas to visualize their wants and needs.

  2. Score the population

    Select the model you want to use to score individuals across the country, or in specific markets. With scored populations, you can start to dial in on high-potential locations.

  3. Pinpoint the best locations

    Identify and prioritize zip codes, cities, or metros with dense populations of likely buyers, in the markets you haven't penetrated.

Featured stories

Burrow — 1 in 3 sales coordinated using Faraday predictions

story

Using Faraday to its fullest potential, Burrow improved brand alignment and optimized every facet of its omnichannel strategy.

Categories

Insights
Engagement

Predictions

Propensity
Persona
CLV

Integrations

Paid social
ESP

Interior Define — 2.5X ROAS with Faraday bid modifiers

story

Using geo-bid modifiers across its SEM campaigns, Interior Define saw more conversions, higher conversion value, and lower cost-per-acquisition.

Categories

Acquisition
Insights

Predictions

Propensity
Persona

Integrations

SEM
Paid social

Featured destinations

Enhanced location analysis.It's right in front of you. Start with a personalized demo to see exactly how Faraday predictions fit into your stack.

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