Overview

Send the right discounts to the right customers.

Deliver custom discounts to leads and customers based on their predicted lifetime value.

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How does prediction work?You're invited to take a look under the hood.

Faraday Prediction Cloud

How it works

  1. Connect your data.

    Use Faraday's pre-built integrations to securely connect your customer data to the prediction cloud, where it's enhanced with hundreds of unique attributes.

  2. Predict lifetime value

    Faraday's predicted LTV will give insight into whether or not a customer is near their ceiling, at which point heavy discounts may not be worth it.

  3. Setup prediction deployments

    Configure your deployments with a few clicks. Select your destination, model, and scoring frequency to ensure that your LTV predictions are always up-to-date.

  4. Deliver customized discounts

    Configure your systems to deliver larger discounts to customers who are still a ways away from reaching their predicted LTV ceiling.

Featured stories

Marley Spoon — 5X better churn predictions

story

Using a predictive churn model, Marley Spoon identified their risky customers faster than traditional retention methods.

Categories

Engagement

Predictions

Propensity

Integrations

Database

Luxury lingerie brand — 43% lift, high-value conversions

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The brand made the most of the holiday season with portable lookalikes and personalized messaging from Faraday.

Categories

Acquisition
Personalization

Predictions

Propensity
Persona

Integrations

Paid social
ESP

Featured destinations

Optimized discounting.It's right in front of you. Start with a personalized demo to see exactly how Faraday predictions fit into your stack.

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