Data catalog
Household income
Median numeric value of narrow-band income; computed based on highly accurate multi-sourced models which take into account modeled self-reported incomes, property values and other proprietary sources; calibrated to and validated against truth sets prior to release every six weeks
The Faraday Identity Graph contains 1,500+ consumer attributes that can be used by brands, software platforms, and data science teams. Each attribute can be appended in batch or in real time. Also, Faraday supports creating propensity, recommender, and cluster models based on this data.
Coverage
242,116,901
individuals with known value
0
additional individuals with value imputed from their address
0
additional individuals with value imputed from their geography
242,116,901
individuals with known or imputed value
Time series
Faraday collects observations for this attribute over time. This chart shows how many observations we collected at different times.
Data distribution
Technical details
These technical details describe how Faraday represents this attribute internally.
- API name
household_income_v2
- Category
- Demography
- Unit
- Dollars
- Type
- Long
- Statistical type
- Ordinal
- Deprecation
- Not deprecated
- Null value replacement
- None
- Null value interpretation
- Value unknown
- Directionality
- None
Contribution
2 authorities contributed 776,503,430 observations since Jun 2024.
| As of | Count | ID |
|---|---|---|
| 2025-10-15 | 264,001,886 | e2f4e777-99b3-4ff1-87a1-b3c1e8ae669c |
| 2025-06-01 | 262,542,918 | 6f7e80a9-938a-4e2b-8a2c-68912afcddc8 |
| 2024-06-01 | 249,958,626 | 05978a2c-b823-4219-90b0-dc0c3294c49f |