Data catalog
MT - Target Cartwheel Users
Vendor's Target Cartwheel Users ranks consumers based on their likelihood to use the Target Cartwheel app.
The Faraday Identity Graph contains 1,500+ consumer attributes that can be used by brands, software platforms, and data science teams. Each attribute can be appended in batch or in real time. Also, Faraday supports creating propensity, recommender, and cluster models based on this data.
Coverage
242,116,901
individuals with known value
0
additional individuals with value imputed from their address
0
additional individuals with value imputed from their geography
242,116,901
individuals with known or imputed value
Time series
Faraday collects observations for this attribute over time. This chart shows how many observations we collected at different times.
Data distribution
Technical details
These technical details describe how Faraday represents this attribute internally.
- API name
mt_target_cartwheel_users
- Category
- Lifestyle
- Type
- Long
- Statistical type
- Ordinal
- Deprecation
- Not deprecated
- Null value replacement
- None
- Null value interpretation
- Value unknown
- Directionality
- None
Contribution
2 authorities contributed 776,503,430 observations since Jun 2024.
| As of | Count | ID |
|---|---|---|
| 2025-10-15 | 264,001,886 | e2f4e777-99b3-4ff1-87a1-b3c1e8ae669c |
| 2025-06-01 | 262,542,918 | 6f7e80a9-938a-4e2b-8a2c-68912afcddc8 |
| 2024-06-01 | 249,958,626 | 05978a2c-b823-4219-90b0-dc0c3294c49f |