Data catalog

Discretionary Spending Income

Household income after taxes, shelter, food, clothes, transportation, utilities, and healthcare.

The Faraday Identity Graph contains 1,500+ consumer attributes that can be used by brands, software platforms, and data science teams. Each attribute can be appended in batch or in real time. Also, Faraday supports creating propensity, recommender, and cluster models based on this data.

Technical details

These technical details describe how Faraday represents this attribute internally.

PropertyValueAPI value
API name
discretionary_spending_income
CategoryFinancialfig/financial
UnitNot applicablenull
Type Integerlong
Statistical type Ordinalordinal
Allowed valuesNot applicablenull
Deprecation Not deprecatedfalse
Directionality Not applicable

Interpretation table

For enumerable attributes, a mapping from values to their interpretations. The key type matches the attribute's data type, and the value is always a string interpretation.

ValueInterpretation
0$0
5000$1 - $9,999
12500$10,000 - $14,999
20000$15,000 - $24,999
30000$25,000 - $34,999
40000$35,000 - $44,999
50000$45,000 - $54,999
60000$55,000 - $64,999
70000$65,000 - $74,999
80000$75,000 - $84,999