Data catalog

Net Worth Tiers

Modeled household net worth with removal of protected-class data elements in build algorithm. Model accesses eligible household data and geographic data.

The Faraday Identity Graph contains 1,500+ consumer attributes that can be used by brands, software platforms, and data science teams. Each attribute can be appended in batch or in real time. Also, Faraday supports creating propensity, recommender, and cluster models based on this data.

Technical details

These technical details describe how Faraday represents this attribute internally.

PropertyValueAPI value
API name
net_worth_tiers
CategoryFinancialfig/financial
UnitNot applicablenull
Type Integerlong
Statistical type Ordinalordinal
Allowed valuesNot applicablenull
Deprecation Not deprecatedfalse
Directionality Not applicable

Interpretation table

For enumerable attributes, a mapping from values to their interpretations. The key type matches the attribute's data type, and the value is always a string interpretation.

ValueInterpretation
12500Under $25,000
37500$25,000 - $49,999
62500$50,000 - $74,999
87500$75,000 - $99,999
125000$100,000 - $149,999
200000$150,000 - $249,999
375000$250,000 - $499,999
625000$500,000 - $749,999
875000$750,000 - $999,999
1500000$1,000,000 - $1,999,999