Overview

Creating a customer retention strategy with data at its core.

Cutting-edge tactics from leading retailers around the country.

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About the panel

Many retailers acquired entirely new audiences during the pandemic.

With those new customers come new opportunities. Keeping them is the key to continued success. Faraday CEO Andy Rossmeissl discusses data-driven retention strategies with industry experts from Reebok, Lob, and Mattel at this eTail Virtual panel.

“There’s no bad customers, just a bad incentive.”

— Andy Rossmeissl, Founder and CEO at Faraday

Working on retention?See how Faraday helps brands drive engagement and reduce churn.

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