A regional home renovation company struggled with high lead volumes overwhelming their call center on busy days, causing conversion rates to drop by an average of 21%.
Faraday’s lead scoring helped this company manage call center performance during peak periods, leading to a 22x return on their investment with Faraday.
Faraday’s real-time lead scoring allowed the call center team to prioritize high-quality leads, helping them focus their efforts on the most promising opportunities.
This change caused conversion rates to go up by 13% during those peak periods, and the company significantly improved efficiency and team performance.
The results included a 22x monthly ROI, along with clearer insights into lead quality and call center operations, empowering the team to perform better under pressure.
