Built-in consumer data

Good predictions require good data. Faraday includes hundreds of consumer attributes on virtually every adult in the U.S.

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  • 400+ consumer attributes

    Demographics, psychographics, financials, property information, and more; all in the Faraday Identity Graph and ready to match with your data.

  • No cookies, no problem

    Faraday sources data from reputable vendors—no social scraping or third-party cookies involved—so you can be prepared for a future without cookies.

  • Privacy-conscious and secure

    Faraday silos your data and lets the algorithms identify what's important so you can make predictions and stay confidently protected from privacy concerns.

Try a popular prediction recipe


Faraday is a consumer prediction platform that enables you to use data science and machine learning to grow your business intelligently and efficiently.

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