Data catalog

Convenience cook likelihood

Ranks an individual's likelihood of preparing quick and easy meals, modeled based on whether the household is more likely to use pre-made or packaged ingredients, pre-washed lettuce, frozen vegetables, recipes that use only a few basic ingredients, and recipes that require as little time in the kitchen as possible.

The Faraday Identity Graph contains 1,500+ consumer attributes that can be used by brands, software platforms, and data science teams. Each attribute can be appended in batch or in real time. Also, Faraday supports creating propensity, recommender, and cluster models based on this data.

Technical details

These technical details describe how Faraday represents this attribute internally.

PropertyValueAPI value
API name
convenience_cook_likelihood
CategoryLifestylefig/lifestyle
UnitRankrank
Type Integerlong
Statistical type Ordinalordinal
Allowed valuesNot applicablenull
Deprecation Not deprecatedfalse
Directionality Higher number means a greater ranked likelihood.