Data catalog

Education savings plan owner likelihood

Ranks an individual's likelihood of owning a tax-advantaged Education Savings Plan used for college, K-12, or apprenticeship costs.

The Faraday Identity Graph contains 1,500+ consumer attributes that can be used by brands, software platforms, and data science teams. Each attribute can be appended in batch or in real time. Also, Faraday supports creating propensity, recommender, and cluster models based on this data.

Technical details

These technical details describe how Faraday represents this attribute internally.

PropertyValueAPI value
API name
education_savings_plan_owner_likelihood
CategoryFinancialfig/financial
UnitRankrank
Type Integerlong
Statistical type Ordinalordinal
Allowed valuesNot applicablenull
Deprecation Not deprecatedfalse
Derivations Not applicablenull
Directionality Higher number means a greater ranked likelihood.