Data catalog

Regional bank individual likelihood

Ranks an individual's likelihood to be a regional bank individual, modeled based on whether the individual use a regional bank for the individual's personal financial transactions (for example day-to-day banking, checking, mortgages, loans etc.).

The Faraday Identity Graph contains 1,500+ consumer attributes that can be used by brands, software platforms, and data science teams. Each attribute can be appended in batch or in real time. Also, Faraday supports creating propensity, recommender, and cluster models based on this data.

Technical details

These technical details describe how Faraday represents this attribute internally.

PropertyValueAPI value
API name
regional_bank_individual_likelihood
CategoryFinancialfig/financial
UnitRankrank
Type Integerlong
Statistical type Ordinalordinal
Allowed valuesNot applicablenull
Deprecation Not deprecatedfalse
Directionality Higher number means a greater ranked likelihood.