Changelog
Trait appends now can resolve at multiple resolutions

Ben Rose
on
(Trait)[/docs/abstractions/traits] appends can now fall back to broader levels of granularity when an individual match isn’t available in the (Faraday Identity Graph)[/features/faraday-identity-graph] (FIG).
Previously, traits were only appended at the individual level. Now, if we can’t identify a person directly, Faraday automatically resolves to the household or even regional level to ensure the record still receives relevant context.
For example, if a trait like age can’t be resolved for an individual, it will be approximated using the average age of the household associated with that address.
This update extends the same multi-resolution logic used in our predictive scoring to trait appends, improving overall coverage and consistency.