Data catalog

Credit financial service interest

Indicates whether an individual is interested in financial services, such as banking, insurance, or installment loans.

The Faraday Identity Graph contains 1,500+ consumer attributes that can be used by brands, software platforms, and data science teams. Each attribute can be appended in batch or in real time. Also, Faraday supports creating propensity, recommender, and cluster models based on this data.

Technical details

These technical details describe how Faraday represents this attribute internally.

PropertyValueAPI value
API name
credit_financial_service_interest
CategoryFinancialfig/financial
UnitNot applicablenull
Type Booleanboolean
Statistical type Binarybinary
Allowed valuesNot applicablenull
Deprecation Not deprecatedfalse
Directionality Not applicable