Data catalog

Fashion accessories and beauty purchase recency

Indicates how recently an individual made a purchase in the Fashion Accessories and Beauty category.

The Faraday Identity Graph contains 1,500+ consumer attributes that can be used by brands, software platforms, and data science teams. Each attribute can be appended in batch or in real time. Also, Faraday supports creating propensity, recommender, and cluster models based on this data.

Technical details

These technical details describe how Faraday represents this attribute internally.

PropertyValueAPI value
API name
fashion_accessories_and_beauty_purchase_recency
CategoryLifestylefig/lifestyle
UnitMonthsmonths
Type Integerlong
Statistical type Ordinalordinal
Allowed valuesNot applicablenull
Deprecation Not deprecatedfalse
Directionality Higher number means the event occurred further in the past.

Interpretation table

For enumerable attributes, a mapping from values to their interpretations. The key type matches the attribute's data type, and the value is always a string interpretation.

ValueInterpretation
10-6 months
77-12 months
1313-18 months
1919-24 months
2525 months+