Data catalog

Motorized watercraft owner likelihood

Modeled likelihood that the household owns a motorized boat or personal watercraft.

The Faraday Identity Graph contains 1,500+ consumer attributes that can be used by brands, software platforms, and data science teams. Each attribute can be appended in batch or in real time. Also, Faraday supports creating propensity, recommender, and cluster models based on this data.

Technical details

These technical details describe how Faraday represents this attribute internally.

PropertyValueAPI value
API name
motorized_watercraft_owner_likelihood
CategoryLifestylefig/lifestyle
UnitRankrank
Type Integerlong
Statistical type Ordinalordinal
Allowed valuesNot applicablenull
Deprecation Not deprecatedfalse
Derivations Not applicablenull
Directionality Higher number means a greater ranked likelihood.