Data catalog

Per capita income

Estimates the average income per person in the surrounding postcode over the past 12 months, in 2024 inflation-adjusted dollars.

The Faraday Identity Graph contains 1,500+ consumer attributes that can be used by brands, software platforms, and data science teams. Each attribute can be appended in batch or in real time. Also, Faraday supports creating propensity, recommender, and cluster models based on this data.

Technical details

These technical details describe how Faraday represents this attribute internally.

PropertyValueAPI value
API name
per_capita_income
CategoryFinancialfig/financial
UnitDollardollar
Type Integerlong
Statistical type Ordinalordinal
Allowed valuesNot applicablenull
Deprecation Not deprecatedfalse
Directionality Higher number means higher per-person income in the surrounding postcode.