Data catalog
Returns last year count
Counts the number of product returns made across all individuals in a household, drawing from last-year return counts and total return dollar amounts over the past 24 months.
The Faraday Identity Graph contains 1,500+ consumer attributes that can be used by brands, software platforms, and data science teams. Each attribute can be appended in batch or in real time. Also, Faraday supports creating propensity, recommender, and cluster models based on this data.
Technical details
These technical details describe how Faraday represents this attribute internally.
| Property | Value | API value |
|---|---|---|
| API name | returns_ | |
| Category | Lifestyle | fig/lifestyle |
| Unit | Count | count |
| Type | Integer | long |
| Statistical type | Count | count |
| Allowed values | Not applicable | null |
| Deprecation | Not deprecated | false |
| Directionality | Higher value means more recent year. | |