Data catalog

Basic needs donations recency

Indicates how recently an individual has donated to organizations providing food, shelter, clothing, and healthcare for communities locally and abroad.

The Faraday Identity Graph contains 1,500+ consumer attributes that can be used by brands, software platforms, and data science teams. Each attribute can be appended in batch or in real time. Also, Faraday supports creating propensity, recommender, and cluster models based on this data.

Technical details

These technical details describe how Faraday represents this attribute internally.

PropertyValueAPI value
API name
basic_needs_donations_recency
CategoryCivicfig/civic
UnitMonthsmonths
Type Integerlong
Statistical type Ordinalordinal
Allowed valuesNot applicablenull
Deprecation Not deprecatedfalse
Directionality Higher number means the event occurred further in the past.

Interpretation table

For enumerable attributes, a mapping from values to their interpretations. The key type matches the attribute's data type, and the value is always a string interpretation.

ValueInterpretation
10-6 months
77-12 months
1313-18 months
1919-24 months
2525 months+