Data catalog

Credit card count change direction

Indicates whether the household's credit card count most recently increased or decreased (see Credit card count).

The Faraday Identity Graph contains 1,500+ consumer attributes that can be used by brands, software platforms, and data science teams. Each attribute can be appended in batch or in real time. Also, Faraday supports creating propensity, recommender, and cluster models based on this data.

Technical details

These technical details describe how Faraday represents this attribute internally.

PropertyValueAPI value
API name
credit_card_count_change_direction
CategoryFinancialfig/financial
UnitNot applicablenull
Type Textstring
Statistical type Nominalnominal
Allowed valuesNot applicablenull
Deprecation Not deprecatedfalse
Directionality Not applicable