Data catalog

Do it yourself home improvement interest

Flag for household interest in DIY home improvement projects, derived from tool and supply purchase signals.

The Faraday Identity Graph contains 1,500+ consumer attributes that can be used by brands, software platforms, and data science teams. Each attribute can be appended in batch or in real time. Also, Faraday supports creating propensity, recommender, and cluster models based on this data.

Technical details

These technical details describe how Faraday represents this attribute internally.

PropertyValueAPI value
API name
do_it_yourself_home_improvement_interest
CategoryLifestylefig/lifestyle
UnitNot applicablenull
Type Booleanboolean
Statistical type Binarybinary
Allowed valuesNot applicablenull
Deprecation Not deprecatedfalse
Derivations Not applicablenull
Directionality Not applicable