Data catalog
Home gym owner likelihood
Ranks an individual's likelihood to have a home gym, modeled based on whether the household have at least one aerobic machine (treadmill, stationary bicycle or bike trainers, elliptical trainer, stair-stepper, rowing machine) and at least one strength machine (free weights for workouts at home, e.g., dumbbells; weight machine for home workouts; other large fitness equipment, e.g., specialty machines; other small fitness equipment, e.g., bands).
The Faraday Identity Graph contains 1,500+ consumer attributes that can be used by brands, software platforms, and data science teams. Each attribute can be appended in batch or in real time. Also, Faraday supports creating propensity, recommender, and cluster models based on this data.
Technical details
These technical details describe how Faraday represents this attribute internally.
| Property | Value | API value |
|---|---|---|
| API name | home_ | |
| Category | Lifestyle | fig/lifestyle |
| Unit | Rank | rank |
| Type | Integer | long |
| Statistical type | Ordinal | ordinal |
| Allowed values | Not applicable | null |
| Deprecation | Not deprecated | false |
| Directionality | Higher number means a greater ranked likelihood. | |