Plan to get fitness membership likelihood

Name: Plan to get fitness membership likelihood
Creator: Faraday

Ranks an individual's likelihood of getting a fitness membership in the next 12 months, modeled based on whether any household members plan to get a gym membership in the next 12 months.

Coverage

For how many people does Faraday have a value for this attribute? Depending on the type of attribute, Faraday could know a value for people at the individual level, or infer it based on values it knows for each person's address. Finally, in some cases, we can estimate a value for a person based on what we know about other people in their area.

231,196,884

individuals with known value

additional individuals with value imputed from their address

additional individuals with value imputed from their geography

231,196,884

individuals with known or imputed value

Time series

Faraday collects observations for this attribute over time. This chart shows how many observations we collected at different times.

Data distribution

Technical details

These technical details describe how Faraday represents this attribute internally.

Property	Value	API value
API name	plan_to_get_fitness_membership_likelihood
Category	Lifestyle	`fig/lifestyle`
Unit	Rank	`rank`
Type	Integer	`long`
Statistical type	Ordinal	`ordinal`
Allowed values	Not applicable	`null`
Deprecation	Not deprecated	`false`
Derivations	Modeled	`["modeled"]`
Directionality	Higher number means a greater ranked likelihood.

Popularity

How much Faraday's models lean on this attribute.

Industry	Popularity rank	Average share of weight
Financial	247 of 500	0.1%