Data catalog

Mens big and tall apparel customer likelihood

Ranks an individual's likelihood of purchasing men's big and tall apparel, modeled based on whether the household has bought any men’s 2XL or larger size apparel by catalog or through the mail in the past six months.

The Faraday Identity Graph contains 1,500+ consumer attributes that can be used by brands, software platforms, and data science teams. Each attribute can be appended in batch or in real time. Also, Faraday supports creating propensity, recommender, and cluster models based on this data.

Technical details

These technical details describe how Faraday represents this attribute internally.

PropertyValueAPI value
API name
mens_big_and_tall_apparel_customer_likelihood
CategoryLifestylefig/lifestyle
UnitRankrank
Type Integerlong
Statistical type Ordinalordinal
Allowed valuesNot applicablenull
Deprecation Not deprecatedfalse
Directionality Higher number means a greater ranked likelihood.