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Customer targeting

Best customer detection

Know up front which new customers will be best so you can roll out the red carpet — using The Trade Desk

You’ll need a Faraday account to use this template. It’s free to sign up and you can use sample data to start.

The Trade Desk logoIf you're using The Trade Desk to manage your ad campaigns, integrating Faraday's Best Customer Detection predictions can be a smart move. Knowing up front which new customers are likely to become your MVPs helps you allocate your ad budget more efficiently. Instead of casting a wide net, you can focus your efforts on nurturing these high-potential customers with personalized offers and messaging. This way, you get more bang for your buck and build stronger customer relationships along the way. It’s a thoughtful way to make your advertising strategy more effective without adding too much complexity.