Join Directors of Accounts Alex Noyes and Nick Haggerty, as well as Director of Marketing, Perry McDermott as they discuss how predictive AI can transform personalization and engagement to deliver relevant and timely interactions.
· Faraday
Doing personalization at scale right can provide incredible value to your brand, and has a major impact on how your customers see and interact with you. A daunting set of challenges is presented to most brands that try to tackle the issue themselves–let’s dive into a few of the most glaring challenges.
· Patrick Doherty
Modern brands are adopting a first party data enrichment strategy through third party data providers to gain a true understanding of who their customers are so that every engagement is a delight.
· Patrick Doherty
Predictive personalization involves the unification of your first-party customer data with rich, third-party, cookieless consumer data–after all, your customers exist outside of interactions with your brand.
· Patrick Doherty
Ethos is on a mission to make life insurance easily accessible for all.
· Damara Goodloe, Perry McDermott
Join Faraday Strategic Account Managers Alexandra Noyes and Nick Haggerty as they dig into how clients are leveraging Faraday's bespoke, AI-generated personas.
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