
How gorjana fuels growth with responsible data and AI
“Finding a true partner to leverage data intelligently.”
“Finding a true partner to leverage data intelligently.”
Using Faraday’s dynamic lead scores, Sealed was able to pre-qualify a new segment of leads that was previously not working, leading to a 5% increase in leads that marketing can deliver to sales.
· Patrick DohertyFaraday ended up contributing to a 251% reduction in Facebook CPA, a 172% increase in Facebook ROAS, and a 176% increase in new customer acquisition.
Ultimately, the call center needed 33% fewer connects — outbound calls answered by the recipient — to set up an appointment.
Advia was able to better understand its members’ needs and more intelligently segment both their email and direct mail audiences.
Using Faraday personas, we saw a 30% lift in conversion with our personalized email campaigns