Vehicle 4 make

vehicle_4_makeVehiclesText

Indicates the make of an individual's fourth vehicle. Known or imputed for 31.4 million individuals — 12.6% of Faraday's identity graph.

31,390,121 people have this value. You only pay for people we match.

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At a glance

Coverage today
12.6%
Typical coverage
7.8%
Individuals with a value
31.4M
Share in largest category
16.8%
Most values come
from the person
Latest collection
May 1, 2026

How the categories split

n = 31,390,121

Share of individuals in each category. 78 categories, of which the 20 largest are shown, with 16.8% in the largest.

FORD
16.8%
CHEVROLET
15.2%
TOYOTA
9.1%
DODGE
7.0%
HONDA
6.9%
NISSAN
4.7%
JEEP
3.6%
GMC
3.5%
PONTIAC
2.7%
CHRYSLER
2.6%
BUICK
2.1%
HYUNDAI
1.9%
MAZDA
1.7%
VOLKSWAGEN
1.7%
BMW
1.6%
MERCURY
1.5%
LEXUS
1.4%
CADILLAC
1.4%
MERCEDES-BENZ
1.4%
OLDSMOBILE
1.2%
All other values
11.9%
Distinct categories
78
Share in largest category
16.8%
Share in top 3 categories
41.0%

Every category

78 categories

The chart above draws the 20 largest. Search here for one it does not.

  • FORD16.78%5,265,870 individuals
  • CHEVROLET15.17%4,761,866 individuals
  • TOYOTA9.06%2,844,639 individuals
  • DODGE7.00%2,197,742 individuals
  • HONDA6.90%2,166,295 individuals
  • NISSAN4.75%1,489,944 individuals
  • JEEP3.63%1,139,435 individuals
  • GMC3.50%1,099,751 individuals
  • PONTIAC2.67%836,613 individuals
  • CHRYSLER2.64%827,143 individuals
  • BUICK2.13%668,582 individuals
  • HYUNDAI1.89%593,957 individuals
  • MAZDA1.73%543,226 individuals
  • VOLKSWAGEN1.66%519,553 individuals
  • BMW1.61%504,757 individuals
  • MERCURY1.46%459,655 individuals
  • LEXUS1.45%454,759 individuals
  • CADILLAC1.41%443,462 individuals
  • MERCEDES-BENZ1.40%440,430 individuals
  • OLDSMOBILE1.25%391,370 individuals
  • KIA1.23%386,414 individuals
  • ACURA1.10%345,086 individuals
  • SATURN1.10%344,774 individuals
  • SUBARU1.09%343,081 individuals
  • MITSUBISHI0.93%293,033 individuals
  • LINCOLN0.90%283,168 individuals
  • PLYMOUTH0.76%238,589 individuals
  • VOLVO0.71%224,006 individuals
  • INFINITI0.62%194,851 individuals
  • AUDI0.58%180,915 individuals
  • RAM0.54%168,594 individuals
  • ISUZU0.33%104,729 individuals
  • GEO0.26%81,197 individuals
  • SUZUKI0.24%76,257 individuals
  • LAND ROVER0.22%67,765 individuals
  • SAAB0.20%63,308 individuals
  • PORSCHE0.20%63,013 individuals
  • SCION0.20%61,473 individuals
  • JAGUAR0.18%56,658 individuals
  • MINI0.17%52,086 individuals

Category shares over time

FORD16.7% (largest)

The 5 largest categories, each followed across 12 collections. Estimated from a 1% sample of individuals.

Mar 2024Nov 2024Apr 2025Oct 2025Dec 2025May 2026
FORDCHEVROLETTOYOTADODGEHONDA

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Coverage

Latest collection: 229,689,060 individuals

Coverage by state

Percentage of individuals in each state with a value.

Coverage over time

12.6% today

Share of individuals holding a value at each monthly snapshot. A value carries forward for one year.

Mar 24Nov 24Apr 25Oct 25Dec 25May 26

How we arrive at a value

Whether a value was observed on the person themselves, carried from their address, or estimated from the people around them.

On the person — 100%
A named person, from a record about that person.
From address — 0%
Not used for this attribute — no value is inherited this way.
From geography — 0%
Not used for this attribute — no value is inherited this way.

Coverage, in context

Where 12.6% sits on the catalog’s own coverage range.

catalog min 0%max 100%

Higher coverage than 31% of individual-level attributes in the catalog

Freshness

How recently this was collected, and how often a new collection arrives. Each bar is the number of individuals in that collection. Gaps are real — collection is periodic, not continuous.

May 1, 2026
latest collection
5 months 12 days
since the latest collection
every two months
new collection cadence
Mar 24Nov 24Apr 25Oct 25Dec 25Mar 26

Change between collections

The share of individuals whose category changed.

37.9%

of individuals changed value between the two most recent collections — 2.8× the catalog median of 13.5%.

Contribution ledger

13 ingestions

1 authority contributed since Mar 2024.

ObservedIngestedCountID
2026-06-012026-10-09263,433,64974d6c94c…
2026-05-012026-09-10266,506,942c5492806…
2026-03-012026-07-01264,096,9771181277b…
2026-02-012026-07-02264,777,400af53c569…
2025-12-012026-08-11268,508,09184d6a1c5…

Related attributes

Attributes whose descriptions are closest to this one.

Neighbours found Oct 2026.

Technical details

API name
vehicle_4_make
Category
fig/vehicles
Type · unit
Text
Statistical type
nominal
Allowed values
null
Derivations
Observed
— the attribute is directly observed.
Directionality
null
Deprecation
false

In a payload

{
  "attributes": {
    "vehicle_4_make": "FORD"
  }
}