Vehicle 4 make

vehicle_4_makeVehiclesText

Indicates the make of an individual's fourth vehicle. Known or imputed for 31.4 million individuals — 12.6% of Faraday's identity graph.

At a glance

Coverage today
12.6%
Typical coverage
7.8%
Individuals with a value
31.4M
Share in largest category
16.8%
Most values come
from the person
Latest collection
May 1, 2026

How the categories split

n = 31,390,171

Share of individuals in each category. 78 categories, of which the 20 largest are shown, with 16.8% in the largest.

FORD
16.8%
CHEVROLET
15.2%
TOYOTA
9.1%
DODGE
7.0%
HONDA
6.9%
NISSAN
4.7%
JEEP
3.6%
GMC
3.5%
PONTIAC
2.7%
CHRYSLER
2.6%
BUICK
2.1%
HYUNDAI
1.9%
MAZDA
1.7%
VOLKSWAGEN
1.7%
BMW
1.6%
MERCURY
1.5%
LEXUS
1.4%
CADILLAC
1.4%
MERCEDES-BENZ
1.4%
OLDSMOBILE
1.2%
All other values
11.9%
Distinct categories
78
Share in largest category
16.8%
Share in top 3 categories
41.0%

Every category

78 categories

The chart above draws the 20 largest. Search here for one it does not.

  • FORD16.78%5,265,877 individuals
  • CHEVROLET15.17%4,761,876 individuals
  • TOYOTA9.06%2,844,643 individuals
  • DODGE7.00%2,197,745 individuals
  • HONDA6.90%2,166,297 individuals
  • NISSAN4.75%1,489,947 individuals
  • JEEP3.63%1,139,437 individuals
  • GMC3.50%1,099,754 individuals
  • PONTIAC2.67%836,614 individuals
  • CHRYSLER2.64%827,144 individuals
  • BUICK2.13%668,583 individuals
  • HYUNDAI1.89%593,957 individuals
  • MAZDA1.73%543,227 individuals
  • VOLKSWAGEN1.66%519,553 individuals
  • BMW1.61%504,758 individuals
  • MERCURY1.46%459,656 individuals
  • LEXUS1.45%454,760 individuals
  • CADILLAC1.41%443,463 individuals
  • MERCEDES-BENZ1.40%440,431 individuals
  • OLDSMOBILE1.25%391,371 individuals
  • KIA1.23%386,415 individuals
  • ACURA1.10%345,086 individuals
  • SATURN1.10%344,774 individuals
  • SUBARU1.09%343,081 individuals
  • MITSUBISHI0.93%293,034 individuals
  • LINCOLN0.90%283,169 individuals
  • PLYMOUTH0.76%238,589 individuals
  • VOLVO0.71%224,006 individuals
  • INFINITI0.62%194,853 individuals
  • AUDI0.58%180,915 individuals
  • RAM0.54%168,594 individuals
  • ISUZU0.33%104,729 individuals
  • GEO0.26%81,198 individuals
  • SUZUKI0.24%76,257 individuals
  • LAND ROVER0.22%67,765 individuals
  • SAAB0.20%63,308 individuals
  • PORSCHE0.20%63,013 individuals
  • SCION0.20%61,473 individuals
  • JAGUAR0.18%56,658 individuals
  • MINI0.17%52,086 individuals

Category shares over time

FORD16.7% (largest)

The 5 largest categories, each followed across 12 collections. Estimated from a 1% sample of individuals.

Mar 2024Nov 2024Apr 2025Oct 2025Dec 2025May 2026
FORDCHEVROLETTOYOTADODGEHONDA

Coverage

Latest collection: 229,689,060 individuals

Coverage by state

Percentage of individuals in each state with a value.

Coverage over time

12.6% today

Share of individuals holding a value at each monthly snapshot. A value carries forward for one year.

Mar 24Nov 24Apr 25Oct 25Dec 25May 26

How we arrive at a value

Whether a value was observed on the person themselves, carried from their address, or estimated from the people around them.

On the person — 100%
A named person, from a record about that person.
From address — 0%
Not used for this attribute — no value is inherited this way.
From geography — 0%
Not used for this attribute — no value is inherited this way.

Coverage, in context

Where 12.6% sits on the catalog’s own coverage range.

catalog min 0%max 100%

Higher coverage than 31% of individual-level attributes in the catalog

Freshness

How recently this was collected, and how often a new collection arrives. Each bar is the number of individuals in that collection. Gaps are real — collection is periodic, not continuous.

May 1, 2026
latest collection
5 months 3 days
since the latest collection
quarterly
new collection cadence
Mar 24Nov 24Apr 25Oct 25Dec 25Mar 26

Change between collections

The share of individuals whose category changed.

37.9%

of individuals changed value between the two most recent collections — 2.8× the catalog median of 13.5%.

Contribution ledger

12 ingestions

1 authority contributed since Mar 2024.

ObservedIngestedCountID
2026-05-012026-09-10266,506,942c5492806…
2026-03-012026-07-01264,096,9771181277b…
2026-02-012026-07-02264,777,400af53c569…
2025-12-012026-08-11268,508,09184d6a1c5…
2025-11-012026-08-11268,299,874a071c538…

Technical details

API name
vehicle_4_make
Category
fig/vehicles
Type · unit
Text
Statistical type
nominal
Allowed values
null
Derivations
Observed
— the attribute is directly observed.
Directionality
null
Deprecation
false

In a payload

{
  "attributes": {
    "vehicle_4_make": "FORD"
  }
}