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Personalization

Channel prescription

Reach each target using the channel that's best for them — using Salesforce Marketing Cloud

You’ll need a Faraday account to use this template. It’s free to sign up and you can use sample data to start.

Salesforce Marketing Cloud logoIf you're using Salesforce Marketing Cloud and are curious about making the most out of your marketing efforts, Faraday's Channel prescription predictions could be a great fit for you. Basically, it helps you figure out which communication channel—be it email, social media, SMS, or something else—your customers are most likely to engage with. This means your messaging reaches your audience in the way that resonates best with them. Incorporating this into Salesforce Marketing Cloud can streamline your campaigns, making them more efficient and potentially more effective, all while taking some guesswork out of your strategy. It's a practical way to enhance your marketing precision without overhauling your workflow.