What's new: dependency visualization and sortable list columnsExplore the latest Faraday updates with a visualization of how resources interact with each other, and new sortable list columns.Faradayon Jul 31, 2024
What's new: archiving resources & a new look for deploymentsExplore the latest Faraday updates with the ability to archive resources and a new look for pipeline deployments.Faradayon Jul 23, 2024
Introducing a new partnership between Faraday and Simpli.fiFaraday's identity graph and customer behavior predictions come together with Simpli.fi's media buying program to create lookalike audiences that enable marketers to target likely buyers with relevant engagement at scale.Faradayon Jul 17, 2024
AI hype vs reality: AI in the real worldThis post explores the current state of AI, contrasting the widespread hype with real-world applications that deliver tangible business value. It highlights the overpromising nature of generative AI and emphasizes the immediate benefits of predictive AI, urging companies to adopt a targeted and responsible approach to AI implementation.Faradayon Jun 24, 2024
Press release: Faraday launches Recommendations product into betaFaraday has announced the beta release of its new Recommendations product, which predicts the most likely action each customer will take, joining their existing Outcomes and Personas predictions. This new feature aims to enhance personalization in customer interactions and has already demonstrated success in improving conversion rates for early adopters.Faradayon Jun 11, 2024
How to use AI to deliver a better quality pipelineBusinesses can enhance their sales pipelines by using AI and predictive lead scoring to improve lead generation, prioritize high-value leads, and optimize customer interactions. AI-driven tools can help forecast sales, route leads, and create predictive customer experiences.Faradayon Jun 10, 2024
Why you need predictive lead scoring todayPredictive lead scoring uses machine learning to analyze large datasets and prioritize leads most likely to convert, enhancing efficiency and effectiveness for marketing and sales teams. By leveraging AI, businesses can improve conversion rates, shorten sales cycles, and ensure alignment between marketing and sales, provided they maintain high-quality data and regularly refine their predictive models.Faradayon Jun 6, 2024
How Faraday's predictive lead scoring helps a national brand identify leads with a 4X conversion rateA third-party analysis revealed that the conversion rate of leads in the top 10% of lead scores was 4x higher than the brand's baseline conversion rate, confirming Faraday's ability to accurately identify high-potential leads.Faradayon May 28, 2024
How SalesRabbit uses Faraday to enhance their field sales app with data & AILaunched as “DataGrid AI,” SalesRabbit’s predictive lead scoring tool guides canvassing teams to best-fit territories, helps with route planning, and leaves reps with clear guidance on which households to prioritize when in the field.Faradayon May 17, 2024
How to deliver the best customer experience possible with predictive AITo deliver the best customer experience, businesses must utilize predictive AI to anticipate and meet customer needs proactively, leveraging quality, accurate data to enhance customer satisfaction and drive business performance.Faradayon May 16, 2024
