
How Canopy scales acquisition and mitigates seasonal downturn
Faraday ended up contributing to a 251% reduction in Facebook CPA, a 172% increase in Facebook ROAS, and a 176% increase in new customer acquisition.
· FaradayFaraday ended up contributing to a 251% reduction in Facebook CPA, a 172% increase in Facebook ROAS, and a 176% increase in new customer acquisition.
· FaradayAn effective customer insight strategy can take the pressure off your sales and marketing teams, improve overall customer satisfaction, drive customer retention, and increase profitability over time. There’s no question that it’s worth your team’s time to get it right.
· FaradayUsing Faraday personas, we saw a 30% lift in conversion with our personalized email campaigns
· FaradayAlong with improvements in performance, Burrow gained a better understanding of which audience segments would provide a higher returns on their ad spend.
· FaradayLearn how the beloved brand used consumer predictions to guide its market expansion strategy.
· FaradayAfter seeing those results on paid search, Interior Define used a similar location-based targeting strategy with Facebook Ads, resulting in another significant lift in ROAS.
· Faraday