
How an insurtech company engaged more qualified leads with consumer predictions
Predictive audiences leads to 48% lower cost-per-impression for this insurtech company
· FaradayPredictive audiences leads to 48% lower cost-per-impression for this insurtech company
· FaradayUsing Faraday’s high-LTV personas on Facebook, this brand saw a 43% higher conversion rate on holiday campaigns
· FaradayAfter using Faraday, Ogee saw a 33.5% lift in ROAS on Facebook
· FaradayAudience overlap costs marketers valuable opportunities to reach potential customers. We've seen a significant reduction in overlap between Faraday's custom audiences (from our third-party consumer database) and Facebook Lookalike audiences.
· FaradayHomie’s mission is to make homeownership easy, affordable, and accessible to all. To date, they estimate they’ve saved their clients over $61MM.
· Robbie Adler