How to: enhance your customer data with rich personasPart of our "How they did it" series, this entry highlights exactly how Boll & Branch predicted their customer personas in Faraday, then deployed their predictions to Iterable for email activation.Pat Dohertyon Oct 31, 2024
How to create a subaccount using Faraday's APIA short guide on creating a subaccount using Faraday's API.Pat Dohertyon Oct 28, 2024
How to interpret outcomes in FaradayA short guide on how to interpret your predictive outcomes in Faraday.Pat Dohertyon Sep 30, 2024
How to interpret recommenders in FaradayA short guide on how to interpret your predictive recommenders in Faraday.Pat Dohertyon Sep 30, 2024
What's new: event stream analysis, enrichment precision filtering & moreExplore the latest Faraday updates, including tracking of event stream change over time and filtering based on Faraday enrichment type.Pat Dohertyon Sep 20, 2024
1,000+ new and updated traits now live in FaradayThe Faraday Identity Graph recently received its biggest-ever update, with over 800 brand new traits and updates to hundreds of existing traits.Pat Dohertyon Sep 10, 2024
How Faraday uses dynamic predictions to choose the best model for youPredictive patterns change over time. Faraday uses dynamic predictions to choose the best model for you based on subject tenure.Pat Dohertyon Sep 5, 2024
How Faraday unifies your data with the Faraday Identity Graph for advanced identity resolutionFaraday unifies your data with rich third-party data and applies advanced identity resolution techniques to reveal panoramic views of your customers and leads.Pat Dohertyon Sep 5, 2024
Transparent predictive model reporting with FaradayFrom at-a-glance performance reporting to feature importances with directionality to in-depth technical reporting, Faraday helps you understand the models we build.Pat Dohertyon Sep 5, 2024
How Faraday creates first-party features from your dataFaraday automatically engineers machine learning features based on your first-party data to be used as predictors.Pat Dohertyon Sep 1, 2024