Product

Learn how retail and e-commerce brands use Faraday to enrich thin CRM data, acquire higher-value customers, personalize across every channel, and predict who will buy, churn, or grow in value — and how Boll & Branch used this approach to achieve a 30% lift in conversion rates.

Robin Spencer & 

Ben Rose

on Jun 19, 2026

Learn how insurance brands use Faraday to cut acquisition costs, score leads before agents pick up the phone, and navigate ad platform compliance — and how Ethos used persona-driven targeting to achieve 50% higher ROAS on Facebook.

Robin Spencer & 

Ben Rose

on Jun 18, 2026

Using Faraday’s consumer context, Community First Credit Union acquired new members with 61% higher account balances and 24% higher net interest revenue. This is a complete guide to how banks and credit unions use Faraday to grow wallet share, time outreach better, and build targeting models their compliance teams can stand behind.

Robin Spencer & 

Ben Rose

on Jun 17, 2026

Learn how debt settlement, mortgage, and lending brands use Faraday to cut acquisition costs, prioritize leads before agents call them, and match the right offer to the right household — and how one debt consolidation firm saved $100K+/month by suppressing just the bottom 10% of their mailing list.

Robin Spencer & 

Ben Rose

on Jun 16, 2026

Learn how vertical SaaS platforms and agentic AI companies use Faraday to embed predictive intelligence into their products — skipping years of data licensing and engineering work — and how Hazel went from a six-figure broker contract to a working prototype in a single day.

Robin Spencer & 

Ben Rose

on Jun 15, 2026

Learn how marketing agencies use Faraday to deliver proprietary predictive insights their competitors can't match — and how one agency drove a 17% lift in repeat purchases by discovering their client's audience was nothing like they assumed.

Robin Spencer & 

Ben Rose

on Jun 14, 2026

Learn how Advia Credit Union used Faraday’s consumer data to get the context they needed on their member base, which allowed them to navigate fair lending compliance and generate $2.7M in new auto loans in 90 days.

Robin Spencer & 

Ben Rose

on Jun 12, 2026

Learn how a leading auto dealer marketing platform closed the consumer context gap in its AI product — embedding Faraday to power individualized predictions for every account it serves, without building a data science team.

Robin Spencer & 

Ben Rose

on Jun 9, 2026

Learn how a real-time automotive sales intelligence platform embedded Faraday's consumer data into its AI co-pilot — giving automotive BDC reps a real-time psychological profile and call script for every incoming lead, without building data infrastructure from scratch.

Robin Spencer & 

Ben Rose

on Jun 8, 2026

When you spot a bad record in a 150,000-person file, your instinct is to question the whole dataset. The math says otherwise. Here's how to actually evaluate data quality.

Robin Spencer & 

Andrew Becker

on Jun 2, 2026