
How Canopy scales acquisition and mitigates seasonal downturn
Faraday ended up contributing to a 251% reduction in Facebook CPA, a 172% increase in Facebook ROAS, and a 176% increase in new customer acquisition.
· FaradayFaraday ended up contributing to a 251% reduction in Facebook CPA, a 172% increase in Facebook ROAS, and a 176% increase in new customer acquisition.
· FaradayAn effective customer insight strategy can take the pressure off your sales and marketing teams, improve overall customer satisfaction, drive customer retention, and increase profitability over time. There’s no question that it’s worth your team’s time to get it right.
· FaradayUltimately, the call center needed 33% fewer connects — outbound calls answered by the recipient — to set up an appointment.
· FaradayIn a world without third-party cookies, building trust with your audience is more important than ever.
· FaradayAdvia was able to better understand its members’ needs and more intelligently segment both their email and direct mail audiences.
· FaradayUsing Faraday personas, we saw a 30% lift in conversion with our personalized email campaigns
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