The top 3 common-sense rules for using consumer data ethically
Leveraging rich consumer data for growth is both powerful and perilous. Luckily, avoiding the most dangerous pitfalls is simple.
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Modern marketers know that guesswork doesn’t cut it anymore — data is everything. We’ll keep you up to date on all the latest data-driven trends, from the nuts and bolts of AI to cutting-edge marketing tactics.
Cookies are for Santa, not marketing
We’ve all got our favorite sweet treats, but testing out a new holiday recipe is exactly what your marketing plan needs for the New Year. Leave your outdated cookies for the Man in Red and try Faraday’s simple three-ingredient approach to cookieless marketing.
Predictive personas: Work smarter to know your customers better
You could be speaking directly to your core audience on a deeper, more personalized level with images that speak to who they are and what they love.
Facebook audience targeting strategies: 3 key takeaways
Many direct-to-consumer brands might not have brick-and-mortar locations anymore — the modern landlord is Facebook.
Faraday launches premier agency partner program
Over the last year, we've worked with dozens of agencies in the U.S. to refine the program, which focuses heavily on digital ad spend optimization and cross-channel personalization.
A brand new Faraday brand
The need for consumer predictions is rapidly expanding across industries. With the close of our Series A financing, the time was ripe for a new Faraday brand.
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The top 3 common-sense rules for using consumer data ethically
Leveraging rich consumer data for growth is both powerful and perilous. Luckily, avoiding the most dangerous pitfalls is simple.
Cookies are for Santa, not marketing
We’ve all got our favorite sweet treats, but testing out a new holiday recipe is exactly what your marketing plan needs for the New Year. Leave your outdated cookies for the Man in Red and try Faraday’s simple three-ingredient approach to cookieless marketing.
Predictive personas: Work smarter to know your customers better
You could be speaking directly to your core audience on a deeper, more personalized level with images that speak to who they are and what they love.
Facebook audience targeting strategies: 3 key takeaways
Many direct-to-consumer brands might not have brick-and-mortar locations anymore — the modern landlord is Facebook.
Faraday launches premier agency partner program
Over the last year, we've worked with dozens of agencies in the U.S. to refine the program, which focuses heavily on digital ad spend optimization and cross-channel personalization.
A brand new Faraday brand
The need for consumer predictions is rapidly expanding across industries. With the close of our Series A financing, the time was ripe for a new Faraday brand.
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