Predictions for customer acquisition

Find more customers and optimize your spend with predictions powering your acquisition campaigns

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Understand your audiences

Identify distinct personas in your customer base to help refine your channel mix and messaging strategy.

Get more out of your channels

Use behavioral predictions to reach more likely buyers across paid digital and direct mail.

Expand with confidence

Take the guesswork out of expansion. Use predictions to identify and penetrate new markets.

Featured customer acquisition recipes

Featured customer acquisition integrations

Grow faster, grow smarter, grow like the best

The world's fastest-growing brands use Faraday to add customers, every day


Faraday ended up contributing to a 251% reduction in Facebook CPA, a 172% increase in Facebook ROAS, and a 176% increase in new customer acquisition.

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“Faraday has been a huge unlock for us in finding really high quality customers on channels that have removed a lot of their detailed targeting options, and allowed us to efficiently scale in Facebook.”

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Turnkey AI

No messing with code, models, or algorithms. Just point and click to set it up.

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Practical predictions

Behaviors, personas, or lifetime value; Faraday’s machine learning is ready to predict it.

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Built-in data

Good data fuels good predictions. Faraday brings rich third-party data to the table.

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Responsibility matters

With power comes responsibility. Faraday gives you controls to detect and mitigate bias.

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Safe and sound

Your data is your data. Faraday keeps it isolated and safe with SOC-2 security.

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Connected to your world

Every stack is different. Faraday provides flexible, straightforward ways to connect with yours.

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No black boxes

Faraday gives thorough visibility into your models so you can understand how they work.

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Ethical data

Opt-in commercial data only—no social scraping or third-party cookie tacking.

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Faraday lets you make simple predictions about your customers' behavior and deploy them to your stack so your tools can work smarter.

Let’s get predictive

Get started embedding predictions in your stack, including a free-forever plan.

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