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Customer targeting

Repeat purchase readiness

Know which customers are ready to buy again — using RDS (MySQL)

You’ll need a Faraday account to use this template. It’s free to sign up and you can use sample data to start.

RDS (MySQL) logoIf you're already using RDS (MySQL) and looking to get a better handle on your customer data, integrating Faraday's Repeat Purchase Readiness predictions could be a game-changer. It helps you figure out which of your customers are most likely to make another purchase soon. Imagine being able to see that kind of insight directly in your MySQL database, making it easier to tailor marketing efforts and automate follow-ups right where you manage your customer data. It's a straightforward way to leverage your existing tools to better meet your customers' needs.
  1. Step 1

    Connect your data sources

    Use the link below to connect RDS (MySQL) to Faraday. You can also skip this step and use CSV files to get started instead.
  2. Step 2

    Ingest your data into event streams

    This allows Faraday to understand what your data means. This link will guide you through ingesting the data necessary to power this template.
  3. Step 3

    Organize your customer data

    You'll create groups, called cohorts, that are the essential building blocks of Faraday and allow you to easily predict any customer behavior.
  4. Step 4

    Declare your prediction objectives

    With your cohorts defined, it's easy to instruct Faraday to predict the necessary behaviors. Follow the docs with the link below.
  5. Step 5

    Define your repeat purchase scoring pipeline and deploy to RDS (MySQL)

    Finally, deploy your prediction with the link below.
  6. Step 6

    Deploy to RDS (MySQL)

    Create a deployment target using the RDS (MySQL) connection you created above. Or, get started by simply deploying to CSV.