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Customer targeting

Repeat purchase readiness

Know which customers are ready to buy again — using Salesforce

You’ll need a Faraday account to use this template. It’s free to sign up and you can use sample data to start.

Salesforce logoIf you're using Salesforce to manage your customer relationships, incorporating Faraday's Repeat Purchase Readiness predictions can be a handy tool. By knowing which customers are most likely to buy again, you can better tailor your follow-up efforts and timing, making your interactions more meaningful. It's a straightforward way to integrate predictive insights directly into your existing CRM workflow, helping you to focus your resources where they're likely to have the most impact. This means less guessing and more knowing when to engage your customers for their next purchase.
  1. Step 1

    Connect your data sources

    Use the link below to connect Salesforce to Faraday. You can also skip this step and use CSV files to get started instead.
  2. Step 2

    Ingest your data into event streams

    This allows Faraday to understand what your data means. This link will guide you through ingesting the data necessary to power this template.
  3. Step 3

    Organize your customer data

    You'll create groups, called cohorts, that are the essential building blocks of Faraday and allow you to easily predict any customer behavior.
  4. Step 4

    Declare your prediction objectives

    With your cohorts defined, it's easy to instruct Faraday to predict the necessary behaviors. Follow the docs with the link below.
  5. Step 5

    Define your repeat purchase scoring pipeline and deploy to Salesforce

    Finally, deploy your prediction with the link below.
  6. Step 6

    Deploy to Salesforce

    Create a deployment target using the Salesforce connection you created above. Or, get started by simply deploying to CSV.