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Customer targeting

Repeat purchase readiness

Know which customers are ready to buy again — using GCS

You’ll need a Faraday account to use this template. It’s free to sign up and you can use sample data to start.

GCS logoIf you're already a fan of using Faraday to predict customer behavior and happen to be working with Google Cloud Storage (GCS), you might find our Repeat Purchase Readiness predictions super handy. Essentially, it helps you figure out which of your customers are most likely to make another purchase soon. Having this prediction integrated with GCS means you can seamlessly access and leverage your customer data stored in the cloud. It’s like a gentle nudge to help you better manage your marketing efforts and deepen customer relationships. Give it a try, and see how it might streamline your workflow a bit.
  1. Step 1

    Connect your data sources

    Use the link below to connect GCS to Faraday. You can also skip this step and use CSV files to get started instead.
  2. Step 2

    Ingest your data into event streams

    This allows Faraday to understand what your data means. This link will guide you through ingesting the data necessary to power this template.
  3. Step 3

    Organize your customer data

    You'll create groups, called cohorts, that are the essential building blocks of Faraday and allow you to easily predict any customer behavior.
  4. Step 4

    Declare your prediction objectives

    With your cohorts defined, it's easy to instruct Faraday to predict the necessary behaviors. Follow the docs with the link below.
  5. Step 5

    Define your repeat purchase scoring pipeline and deploy to GCS

    Finally, deploy your prediction with the link below.
  6. Step 6

    Deploy to GCS

    Create a deployment target using the GCS connection you created above. Or, get started by simply deploying to CSV.